DELIBERATE AND EMERGENT STRATEGY

Strategic planning and strategy development is a very important element for the organization and organizations need to identify opportunities to ensure the business survival and growth. Deliberate strategies provide the organization with a sense of purposeful direction (Cailluet, 2010 ).” Also, Stretton (2017) defined that emergent strategy implies that an organization is learning what works in practice. Mixing the deliberate and the emergent strategies in some way will help the organization to control its course while encouraging the learning process. Purposeful direction and learning organizations have become the modern requirement of business management (Zheng, 2017).

Deliberate and Emergent Strategies on Leadership 

According to Andersen (2007) deliberate and emergent strategies have significant influence on the leadership. Also, leaders have a significant role in developing deliberate and emergent strategies for the organization to achieve the competitive advantage and objectives of the business. Leaders develop purposeful direction for the employees and they help employees to achieve the given roles and responsibilities (Moore, 2019). Further, emergent strategies develop learning cultures for the organization and provide opportunities for employees to develop within the business in terms of knowledge, skills and competencies. Emergent strategy is the process to identify and assist unexpected outcomes of the business and formulate new strategies that will help the company to survive in the long term. Emergent strategies focus on unforeseen circumstances whereas deliberate strategies are completely blinds towards unexpected circumstances (Rivera, 2012). Emergent strategies infuse innovation to the planning process whereas deliberate strategies can get obsolete with time. It is emphasized that leaders are the employees who develop direction for the organization and learning cultures within the business. Leaders also have a significant role in the strategy implementation process since they need to get help from employees to ensure successful strategy implementation (Sheldrake, 2014).

Conclusion

Deliberate and emergent strategies are important for the organizations and leaders have a significant role in developing strategies for the organizational survival. Leaders identify the opportunities for organization to ensure long-term survival and they develop strategies to create innovative and learning organizational cultures. It helps organizations to achieve the competitive advantage. Employees in modern context need career development opportunity. Innovative and learning organizational cultures help organizations to enhance employee motivation and satisfaction. Strategic direction and learning opportunities are important elements in competitive business environment. 

References  

Andersen, T. J., 2007. The Effective Ambidextrous Organization: A Model of Integrative Strategy Making Processes. 

Cailluet, L., 2010 . Mintzberg's Emergent and Deliberate Strategies: Tracking Alcan's Activities in Europe, 1928-2007. The Business History Review , 84(1), pp. 79-104.

Moore, K., 2019. The Emergent Way: How to achieve meaningful growth in an era of flat growth. [Online]
Available at: https://iveybusinessjournal.com/publication/the-emergent-way-how-to-achieve-meaningful-growth-in-an-era-of-flat-growth/
[Accessed 5 July 2020].

Rivera, G., 2012. Emergent Strategy. [Online]
Available at: https://interactioninstitute.org/emergent-strategy/#:~:text=%E2%80%9CDeliberate%20strategies%20provide%20the%20organization,while%20encouraging%20the%20learning%20process.
[Accessed 5 July 2020].

Sheldrake, P., 2014. Deliberate And Emergent, By Design. [Online]
Available at: https://www.philipsheldrake.com/2014/07/deliberate-emergent-design/
[Accessed 5 July 2020].

Stretton, A., 2017. Deliberate and emergent strategies and origins of projects. PM World Journal , 6(9).

Zheng, Y., 2017. Strategies, Deliberate and Emergent-Strategic processes in small and medium sized Swedish companies in the IT-industry. Masters Thesis Department of Management & Economics.